Privacy Policy

1. PRIVACY POLICY

Last Updated: October 2025

Introduction

Krushnamay Ayuryog Private Limited (“Krushna Srushti”, “we”, “us”, or “our”) operates the website www.krushnasrushti.com. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website or purchase our products.

By using our website, you consent to the practices described in this Privacy Policy.

Information We Collect

Personal Information You Provide:

• Contact Information: Name, email address, phone number, shipping address, billing address
• Payment Information: Credit/debit card details, UPI IDs, bank account information (processed securely through our payment gateway partners)
• Account Information: Username, password (if you create an account)
• Order Information: Products purchased, order history, preferences
• Communication: Emails, messages, feedback, and reviews you send us

Information Collected Automatically:

• Device Information: IP address, browser type, operating system
• Usage Data: Pages visited, time spent on pages, links clicked
• Cookies: We use cookies to enhance user experience (details below)

How We Use Your Information

We use the collected information for:

1. Order Processing: To process and fulfill your orders, including shipping and delivery
2. Payment Processing: To process payments securely through authorized payment gateways
3. Communication: To send order confirmations, shipping updates, and respond to inquiries
4. Customer Service: To provide support and address your concerns
5. Marketing: To send newsletters, promotional offers (only if you opt-in)
6. Website Improvement: To analyze usage patterns and improve our website functionality
7. Legal Compliance: To comply with applicable laws and regulations
8. Fraud Prevention: To detect and prevent fraudulent transactions

Payment Information Security

• We DO NOT store complete credit/debit card information on our servers
• All payment transactions are processed through PCI-DSS compliant payment gateways
• Payment data is encrypted using SSL (Secure Socket Layer) technology
• We use industry-standard security measures to protect your financial information

Cookies Policy

We use cookies to:

• Remember your preferences and shopping cart
• Analyze website traffic and user behavior
• Provide personalized content

You can disable cookies in your browser settings, but this may affect website functionality.

Third-Party Services

We share information with trusted third parties only for:

• Payment Processing: Razorpay, PayU, CCAvenue, or other authorized payment gateways
• Shipping: Courier partners (Delhivery, DTDC, India Post) for order delivery
• Email Services: For sending transactional and promotional emails
• Analytics: Google Analytics for website performance analysis

These third parties are obligated to protect your information and use it only for specified purposes.

Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes outlined in this policy
• Comply with legal obligations (minimum 5 years for financial records as per Indian law)
• Resolve disputes and enforce agreements

Your Rights

You have the right to:

• Access: Request a copy of your personal data we hold
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your data (subject to legal requirements)
• Opt-Out: Unsubscribe from marketing communications at any time
• Withdraw Consent: Withdraw consent for data processing

To exercise these rights, contact us at info@krushnasrushti.com or call 8830153471.

Changes to Privacy Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Last Updated” date. Continued use of our website after changes constitutes acceptance of the updated policy.

Contact Information

For questions about this Privacy Policy or your personal data:

Krushnamay Ayuryog Private Limited
Kanha, 14A, Netaji Colony, Mardi Road
Amravati – 444602, Maharashtra, India
Email: info@krushnasrushti.com
Phone: 8830153471